Triple J’s Adult Station Will Launch as Double J with Myf Warhurst

It's been a while in the making but planning for the 'adult Triple J' is now well underway, with Myf Warhurst at the helm. After taking control of digital music channel Dig in October last year, Triple J today announced that the over-30s station will be rebranded as Double J and officially launched on April 30 with Warhurst as regular presenter.

The new station name is a throwback to Triple J's early days as Double J — a time when listeners were introduced to The Ramones and Joy Division and the station became a landmark in Australia's music history. Now, Double J will focus on the nostalgia of the '80s and '90s "celebrating the iconic music you grew up with" (N.B. This means a lot of Nick Cave, Nirvana and INXS), while adding in some palatable new sounds.

"We have wanted to build a station like this for a number of years and now, with your help, we are really proud to deliver Double J," says Triple J manager Chris Scaddan. "While it won’t be a throwback to the music of the original Double J, it will be a station that takes the best elements of triple j’s past - a name, a presenter and the incredible archives, thrown headlong into the future with the best new sounds around."

The reaction on Twitter has been positive with a touch of needling.

— Callum Wilson (@Cal___) April 8, 2014

HEY! Gen X (old people) stop listening to @triplej its sad & you're making it uncool.We made you another thing over here #DoubleJ #TripleJ — Michael Davis (@MikeyMikeD) April 8, 2014

Regardless, the move is a necessary step to satisfy those who have felt disconnected from the national youth broadcaster of late. Alongside the usual complaints — "The Doctor sucks"; "Dubstep sucks"; "I hate hipster music and banjos" — Triple J has courted some controversy in the past few months about the homogenisation of their playlists. Faced with the familiar, high-rotation airplay of young indie acts like San Cisco, upcoming bands and old favourites alike have been reportedly feeling pressure to conform to a specific sound. Double J will hopefully help to quell this unrest and provide a bit of diversity to the listening landscape.

"One of the best things any of us working in the media can do is to deliver something that audiences genuinely want," says ABC director of radio Kate Dundas. "We recognise people want to stay connected to music and discover new artists as they go through life — that’s the simple aim of Double J."

Double J will launch at midday on Wednesday, April 30, with a live broadcast from Warhurst. The former Spicks and Specks favourite will present a daily show from 11am–3pm weekdays. The full list of programs and presenters will be revealed on air and you can listen in via the ABC radio app, online at www.doublej.net.au, or on your digital radio or TV.