Melbourne Hamburger Haven Huxtaburger Will Open 20 New Stores Across Australia
It's aiming to open more stores in Vic, WA, the ACT and NSW over the next four years — and has plans to expand across Asia, too.
Huxtaburger's first Sydney store hasn't even received its final lick of paint, but the company has already announced plans to open 10 new stores across NSW in the next four years. The decision is part of the company's plans to enter into a franchise model, which will see it open 20 new stores across Victoria, WA, ACT and NSW, with future plans to expand into Asia, too.
Huxtaburger has teamed up with franchising consulting agency DC Strategy — which has previously worked with Ben & Jerry's, Zeus Street Greek and Turkish ice cream vendors Hakiki — to facilitate the expansion, with the first franchise store already open in Melbourne's Footscray. In NSW, Huxtaburger is working alongside investment group Yesdac to rapidly expand.
The now cult favourite American-style burger joint first launched back in 2011, and has since opened six stores (five in Vic and one in Perth) with its seventh store, and first NSW store, which is launching with $1 burgers in Redfern this weekend. Construction has already begun on its second WA store, in Fremantle, too.
The company's has international expansion plans in the pipeline, too, and hopes to roll out stores across Malaysia, Singapore, Thailand, Indonesia and China.
If you'd like to get your own slice of Huxtaburger, you can sign up for your own franchise in Vic and WA. You'll have to have some cash handy, though, as it will set you back a cool $550,000.
While rapid expansion may be a good thing for burger lovers, let us not forget the story of Doughnut Time.
Published on September 11, 2018 by Samantha Teague