The Infinite Man, and What Happens When Your Film Becomes the Talk of SXSW
The Australian film that crosses Primer, Groundhog Day and Eternal Sunshine seems destined for cult status.
An expanding arts and cultural phenomenon in the heart of Austin, Texas, each year South by Southwest hosts thousands of musicians, showcases the latest innovations in technology and introduces some of the year's most intriguing movies to the world.
Amongst the most buzzed about films of SXSW 2014 was an Australian production named The Infinite Man, a low-budget, sci-fi rom-com about a man who attempts to give his girlfriend the perfect romantic weekend, only to accidentally trap her in a never-ending time loop.
In the wake of its world premiere in Austin, with a release date set for the middle of the year, we spoke with producers Kate Croser and Sandy Cameron about the process of getting the movie made, the story's biggest influences, as well as the rapturous reception that saw the film listed by Time, Indiewire and The Hollywood Reporter as one of the most exciting movies of the festival.
WORKING ON A BUDGET
Financed through Film Lab, an initiative of the South Australian Film Corporation that offers funding to Australian scripts that can be produced on a limited budget, The Infinite Man was written and directed by first-time feature filmmaker Hugh Sullivan, who Cameron first met at university. "When Film Lab was announced, it forced us to start thinking," Cameron recalls. "We came up with a bunch of ideas … and it quickly emerged that that was the one that would work."
Low-budget filmmaking can be tricky, but the producers had high praise for their writer-director's work ethic. "I think he really enjoyed it, but at the same time it was very challenging," says Croser. "We promised the crew we wouldn't work any overtime, because we couldn't afford to. So as soon as we finished for the day, whatever was left over, Hugh and the director of photography would just go out and [film] themselves … they were working much longer hours than anyone else."
INSPIRING SCI-FI
Naturally, The Infinite Man is far from the first time that romance and science fiction has been mashed together. "A touchstone for us was always Eternal Sunshine of the Spotless Mind," asserts Croser. "It's not time travel, but it's got a similar sensibility and tone, and it's also a love story like ours … for us, the time travel is secondary to the exploration of the relationship and the characters."
Cameron, meanwhile, makes a comparison that was also made by several critics, to Shane Curruth's cheaply made, highly convoluted time travel drama Primer. "Something that can be done on that low budget, that can get across that complexity of ideas, that was an inspiration, to a degree," says Cameron. "People were giving feedback in Austin saying 'this is like the funny Primer.'"
HEADING SOUTH BY SOUTH WEST
For the producers, getting into SXSW was always the goal. "A big part of our plans was to get a big festival to launch the film, because being such a small film, you need to get that exposure somehow," says Croser. "The SXSW audience is exactly the audience for the film."
"The most exciting experience for us was the world premiere", she continues. "We got there and saw the name of the film up in lights, which was really exciting, and then we saw a line around the block. We sat down in the cinema with the audience and from the moment the film started, people were laughing, and the room felt so warm, and the response really felt genuine … that was just the best feeling."
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