MCA Social 2014: Annual Primavera Fundraiser

The MCA's fundraiser for young artists and philanthropists promises an extravagant night.
Rebecca Allen
Published on July 21, 2014

Overview

Now in its third year, the MCA Social at Sydney's Museum of Contemporary Art promises another extravagant night in the name of creativity and philanthropy.

With the theme 'Art Eclectic', and the encouragement to go all-out in the fashion stakes, the evening offers the opportunity to make the most of that outrageous Gaga-esque outfit you've been waiting to wear. But what's more, this annual fundraiser offers both budding and established art supporters a chance to actively support the country's best emerging artists. All proceeds will fund the museum's Primavera exhibition, an internationally recognised platform for the promotion of these promising young Australians each year. There'll be an auction and a raffle on the night, with prizes including a 12-month rental from ArtBank worth over $5000.

Not only will the work of one of this year's artists, Marian Tubbs, be showcased on the night but you'll also have the chance to mingle with past Primavera creatives between sampling inventive Heston Blumenthal-style canapes and cocktails at the open bar. Expect live DJs, performances and custom-designed projections from La Petite Mort to light up the dance floor. Plus, you'll find a makeup artist in the lift (yes, the lift), on hand to add final flourishes to your look on your way up to the party.

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