Online shopping is great and everything, but it’s not quite the same as doing it IRL. If you want to trawl through racks of vintage clothes, meet the people who actually made the thing you’re buying or stumble across something you never knew you needed, you need to get out there and hit the pavement.
Luckily, Melbourne has no end of high streets, village strips and gem-filled suburban pockets for you (and your credit card) to explore. But knowing where to go isn’t always easy. That’s why, together with American Express, we’ve created The Localist.
We’ve sifted through our directory — from Carlton to Collingwood, Footscray to St Kilda — to seek out the best local boutiques, grocers, specialty stores and food stops for when you’re on the hunt for something super specific or extra special. And, as a bonus, all of these shops and eateries will accept your American Express Card, meaning that you can Shop Small with ease. So browse our shopping guides and use our handy map to find what you’re looking for or plan a weekend shopping adventure.